BASF Corporation and The Lubrizol Corporation Forge Licensing Pact for Specialized Industrial Lubricants
BASF Corporation and The Lubrizol Corporation have entered into a licensing agreement concerning the production and distribution of select EMGARD® and Plurasafe® industrial lubricants. The agreement encompasses a range of BASF products, including EMGARD 2946; EMGARD CL 4046, 4068; EMGARD EP WG 680; EMGARD HT CL 5220, 5320; Plurasafe CL 6032, 6046, 6068; Plurasafe P 44; and Plurasafe WGF 200 E. Starting April 1, 2024, these licensed products will be marketed under Lubrizol’s CPI Fluid Engineering brand.
With over 100 manufacturing sites and a global presence in sales and technical offices, Lubrizol boasts over 95 years of expertise in researching, developing, and manufacturing specialty high-performance lubricants.
Brian Lieberman, Vice President of Fuel and Lubricant Solutions at BASF, expressed confidence in the partnership, stating, “With Lubrizol, we have found the right company to license these industrial lubricant products which address specific customer requirements.”
Michael Brubaker, Vice President of Lubrizol Fluid Engineering, emphasized the commitment of both companies to their markets and customers, foreseeing an expansion of Lubrizol’s extensive portfolio of Industrial Lubricants.
BASF has ensured a seamless transition for affected industrial lubricant customers by providing ordering and delivery details for related products.
About BASF Fuel and Lubricant Solutions:
BASF Fuel and Lubricant Solutions is a global business unit catering to the transportation and mineral oil industries worldwide. Its offerings encompass fuel performance packages, refinery additives, polyisobutenes, engine coolants (Glysantin® brand), brake fluids, lubricant additives, finished lubricants, synthetic base stocks, and components for metalworking fluids. The business unit operates primarily out of Ludwigshafen, Germany; Cincinnati and Florham Park in the USA; Nanjing and Shanghai in China; and Sao Paulo, Brazil. Research and development are centered in Ludwigshafen, Germany; Tarrytown, USA; and Shanghai, China.
BASF Fuel and Lubricant Solutions is part of BASF’s Performance Chemicals division, which also includes Plastic Additives, Oilfield Chemicals, and Mining Solutions. Industries such as Chemical, Plastic, Consumer Goods, Energy & Resources, and Automotive & Transportation benefit from BASF’s innovative solutions.
About BASF:
BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. With approximately 16,000 employees in North America and sales of $25.7 billion in 2022, BASF is a leading player in the region. BASF focuses on creating chemistry for a sustainable future, combining economic success with environmental protection and social responsibility. With more than 111,000 employees worldwide and sales of €87.3 billion in 2022, BASF serves customers in nearly all sectors and almost every country, contributing to their success across Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care, and Agricultural Solutions segments. BASF shares are traded on the stock exchange in Frankfurt (BAS) and as American Depositary Receipts (BASFY) in the United States.
